Campsite
Camping Les Ajoncs d’Or
La Baule-Escoublac · Loire-Atlantique
A family base in La Baule: an indoor pool, slides, a kids’ club and active holidays, organised around the water area and entertainment rather than a simple pitch by the beach.
- Rating
- 4 stars
- Suggested time
- Several nights to a week
- Type of place
- 4-star family campsite with a water area and entertainment
- Atmosphere
- Lively holidays, pools, families, a seaside town and access to the bay of La Baule
- Getting there
- Chemin du Rocher, 44500 La Baule-Escoublac
Who this place suits
- With family
- 10/10
- As a couple
- 6/10
- With friends
- 8/10
- Solo
- 5/10
- With a dog
- 7/10
- Reduced mobility
- 6/10
These scores are calculated from what the page records: official rating, facilities, difficulty, duration and location. They are a guide, not a substitute for contacting the venue, especially about accessibility.
About
In La Baule-Escoublac, Les Ajoncs d’Or offers family holidays organised around the water area and entertainment rather than a simple pitch by the beach. The 4-star campsite, run by Aloa Vacances, has an indoor pool, outdoor pools and slides, a kids’ club and events that set the pace of the day. Its location on the chemin du Rocher puts it back from the seafront, so plan your trips to the great bay, even though the coast is close. In 2026, the campsite was open from 4 April to 13 September. The water area opened from 10 am to 7 pm at the start and end of the season and until 8 pm in midsummer, with separate time slots for the slides. The covered pool means you do not depend entirely on the changeable Atlantic weather. The pool rules matter: swimming trunks or briefs are required (no long shorts), a wristband must be worn, and swim nappies are compulsory for children under three. The atmosphere is lively, so couples looking for peace should ask for a pitch away from the entertainment areas. The great bay of La Baule, the markets and the seafront walks are an obvious extension of the stay. The ramparts and old streets of Guérande and the salt marshes are easy to reach, and Le Pouliguen or Le Croisic can complete a full day out.
Highlights
- A 4-star campsite on the chemin du Rocher
- Run by Aloa Vacances
- Indoor pool and water slides
- Kids’ club and entertainment during the season
- Separate time slots for the slides
- Pool wristband compulsory; trunks or briefs, no long shorts
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- Swim nappies compulsory for under-3s
- Set back from the seafront
- Easy trips to Guérande and Le Pouliguen
- Season: in 2026, from 4 April to 13 September
Practical information
- Address
- Chemin du Rocher, 44500 La Baule-Escoublac
- Accessibility
- Ask directly about adapted accommodation, pool access and toilets
- Nearby
- The bay of La Baule, Le Pouliguen, the walled town of Guérande, the salt marshes, Le Croisic, the Escoublac beaches
Tips on the spot
- Bring swimming trunks rather than loose shorts.
- Check the slide opening times, which differ from the pool times.
- Bring a swim nappy for any child under three.
- Check the dates and conditions of the kids’ club.
- Choose a quiet pitch if you are not looking for entertainment.
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- Plan transport to the beach, depending on how tired the children are.
- Check the opening dates for the next season before booking.
Frequently asked questions
What kind of campsite is it?
A 4-star family campsite with a water area and entertainment.
Is there an indoor pool?
Yes, with slides that have their own time slots.
Is the campsite by the beach?
No, it is set back from the seafront: plan your trips to the bay.
What are the pool rules?
A wristband, trunks or briefs (no long shorts) and swim nappies for under-3s.
When was it open in 2026?
From 4 April to 13 September.
How long should I stay?
Several nights to a week.
Book
Source: DATAtourisme (ADN Tourisme), Licence Ouverte 2.0, updated 19 September 2026.
Read in the journal
- ChristmasWhat to do in Loire-Atlantique during the Christmas holidaysLe Voyage en hiver and the Nantes Christmas market, Guérande and the wild coast, Clisson and the Brière: our ideas for the 2026 Christmas holidays in Loire-Atlantique.
- SeasonWhat to do in Loire-Atlantique during the All Saints’ holidaysThe Machines de l’île, the Château des ducs, the Guérande salt marshes, the Brière and Clisson: our ideas for the 2026 All Saints’ holidays in Loire-Atlantique.
- RankingThe most beautiful beaches in Loire-AtlantiqueLa Baule, Monsieur Hulot’s beach, Le Croisic, Pornic and Saint-Brevin: the most beautiful beaches in Loire-Atlantique, from the Côte d’Amour to the Côte de Jade.
Traveller reviews
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